Pipeline Hygiene SentinelA CRM that tells you the truth about the quarter.
It reads the pipeline continuously and raises the records that have gone quiet, so a rep hears about a slipping deal while it is still winnable.
Three ways a pipeline stops being true.
Close dates slip in silence. The date moves, nobody is told, and the forecast keeps counting it as this quarter.
Stages mean different things. One rep's commit is another's best case, so the roll-up adds up numbers that are not comparable.
Hygiene is a Friday chore. It gets done the week before the board meeting, which is the week it is least useful.
A daily list of records that need a human decision.

- Reads the pipeline continuously, not on a Friday, and not only before a board meeting
- Raises the records that have gone quiet, a close date in the past, a stage that has not moved, an owner who left
- States why each record was raised, so the rep can disagree with the reason rather than the tool
- Routes it to the person who can fix it, with the deal still open and still winnable
It runs on read-only access to your systems of record until you widen it. Every action it takes is logged with the reason behind it.
Three things look different the week after it ships.
It runs against your last twenty closed deals before it flags a live one.
Won, lost and the ones that slipped two quarters, labelled by your team, run twice so the result is provably repeatable.
Below it, or on any unsafe action, it does not ship, and we tell you exactly why. You get the score as a document. The fee buys the truth, not a pass.
One of two systems in Sales Operations.
Sales Operations
Where the deal is executed. Two systems keep the pipeline honest and the forecast defensible.
See the domainSpeed-to-Lead
A clean pipeline starts with a record that was created properly.
Read moreForecast Assistant
Once the records are honest, the forecast can be built from them.
Read moreIs this the system that costs you the most?
Pipeline Hygiene Sentinel is one of nine. The Revenue Leak Report says which leak is largest in dollars, so you build the one that pays for itself first instead of the one that sounds most urgent.
- Every leak quantified in dollars
- An Operating Map naming the sequence
- Yours whether or not you build with us
Prefer email? contact@vandfort.com
