VANDFORTBook a call
Free tool
66out of 100
GTM Health Score

Twelve questions. Your weakest domain, a dollar estimate of the leak, and the system that fixes it.

GTM74
Sales61
CS38
Rev Int70
Weakest: CS OperationsTake the score (12 min)
Every tool is free to use. Enter your email once and all five open.All resources
GTM AI Systems/GTM Operations/3 systems

Every new lead answered in minutes. Proven before it goes live.

The loss happens between marketing and sales, at the handoff, where no single team owns the record. This is the domain that closes that gap, on read-only access to your HubSpot or Salesforce until you say otherwise.

Start Your Leak ReportSee the three systems
The operational problem

Revenue leaks between teams, not inside them.

A lead arrives, waits between two owners, and is answered hours or days later. Nobody owns the gap, so nobody measures it, and every report you already have looks fine.

It is rarely one loud break. It is a field that never arrives in the next system, a routing rule that fires on stale data, and an owner who assumes somebody else picked it up.

42 hrsmedian first reply to an inbound lead
$1.6Maverage revenue leaked per company each year (Artemis GTM, 127 audits)
42%of paid tool capability actually gets used
The acquisition engine

Six stages, from the form fill to a qualified lead.

Every system in this domain sits on one of these stages. The audit names which stage is costing you the most.

The acquisition engine: lead intake, enrichment, AI qualification, routing and scoring, recommendation, qualified leads
01Lead intake
02Enrichment
03AI qualification
04Routing and scoring
05Recommendation
06Qualified lead
The systems

Three named systems. Each one carries a limit, in writing.

Working software an engineer builds inside your stack and hands over. The audit decides which of the three comes first.

1

Speed-to-Lead

42 hours to a first reply
Minutes, while they are still on the page

Intake, enrich, route and draft the first reply automatically. The median first response across B2B SaaS is 42 hours; this is the system that closes that gap.

What gets built. A drafted first reply in your CRM, with the enrichment and the routing decision attached.

Its named limitIt drafts. It does not send without approval until you raise the rung in writing.
2

Handoff Orchestrator

Leads dropped between teams
Every handoff owned and timed

Marketing to sales transitions where nothing drops. Every required field arrives with the record, and an unowned lead escalates instead of waiting.

What gets built. A monitored handoff with named owners, a time limit per step, and an escalation when it passes.

Its named limitIt flags and escalates. It never silently reassigns an owner.
3

Signal Outbound

A bought list and a guess
Your own data, ranked by signal

Outbound built on the signals your data already carries instead of a purchased list. Who visited, who opened, who churned out of a competitor.

What gets built. A ranked list with the signal that put each account on it, refreshed on your schedule.

Its named limitIt never contacts anyone outside the segments you named.
How it is proved

Nothing here goes live until it passes on your data.

Each system is graded against about twenty real cases from your own history, run twice, before it acts on anything. Its freedom widens only while the numbers hold, and narrows automatically when they slip.

85%pass mark

Below it, or on any unsafe action, it does not ship, and we tell you exactly why. You get the score as a document. The fee buys the truth, not a pass.

Read-only until you say soGraded on your own casesAutonomy earned in writing
Read how the proof gate works
Where this connects

A lead does not stop being your problem at the handoff.

Sales Operations

Where the lead becomes a deal

A clean handoff is wasted if the pipeline it lands in cannot be trusted. Pipeline Hygiene Sentinel and Forecast Assistant.

See the domainRevenue Intelligence

Where these signals become measurement

Response time and handoff loss are only fixable once someone is counting them. Board Report Engine and Revenue Answers.

See the domain
The Revenue Leak Report: measurement modules on a rail
Where everyone starts

Start with the Revenue Leak Report.

Three weeks on read-only access to your Salesforce or HubSpot. It ends with artefacts, not a deck, and every finding states the assumption behind it so your team can argue with the method.

  • Every leak in dollars, not in adjectives
  • An Operating Map, naming which system fixes what
  • A prioritised sequence, with the assumption behind each call
  • Yours to keep, whether or not you build with us
Start Your Leak ReportWhat is in the report
Start with the diagnosis

Which of the three first?

The Revenue Leak Report answers that. Three weeks on read-only access, every leak quantified in dollars, and the one system that stops the biggest one named. Yours to keep either way.

Forward-deployed, not advisoryNo pressure, just clarityBuilt for scale from day one
  • Three weeks, fixed scope
  • Read-only Salesforce or HubSpot
  • An Operating Map you keep
Start Your Leak Report

Prefer email? contact@vandfort.com